The Future in Cannabis. WorldWide.

Benchmark MARKET

Our Service


  • Branding & Identity
  • Digital & Print Design
  • Media Relations & Advocacy
  • Crisis Communication & Simulation
  • Patient Acquisition
  • Education

Scope of Service

BenchmarkMARKET provides patient acquisition strategies in addition to providing proper market evaluation, branding, advertising, regulatory body advocacy, media relations and education to professional associations.   When combined with BenchmarkACT, BenchmarkBUILD, BenchmarkGROW and BenchmarkINSIGHT you have all that is required to properly position and sell your cannabis products!

The Process

Having completed the construction of your facility its go time and processing your first burn-in crops its now time to get marketing!  Let us first confirm your consumer and / or medical patient demographic and confirm the product(s) they wish to consume.  Utilizing our BenchmarkACT, BenchmarkBUILD, BenchmarkGROW and BenchmarkINSIGHT professional and technical services you will be producing the right product for the right consumer each and every time!

The TheraCann Difference

At the BenchmarkMARKET group we work closely and iteratively with our partners, however it is our process that differentiates us. The best results come from a deep understanding of overall business goals so that our work delivers accordingly. Our approach is to take our clients on a proven, step-by-step path that creates tangible and valuable results. We look forward to working with you to develop the best approach for your needs.

Service Brochure

At TheraCann we are committed to providing a TOTAL SOLUTION to our Clients. We believe that well planned, designed, implemented and supported Cannabis operation(s) have a distinct competitive advantage over over “best guess” Cannabis facilities.

Strategic and Tactical

Knowing what your Consumer and Licensed Patients want for Cannabis products is critical to making the right decisions regarding packaging, extraction, harvest and cultivation processes.  Let our BenchmarkMARKET service can help you make the right decisions relating to these processes before your plan and design your operation(s).

We connect expertise across Cannabis services, markets, and geographies to deliver transformative outcomes. Worldwide, we plan, design, build, finance, operate and manage projects and programs that unlock Cannabis sector opportunities.

Embedded in our culture of hard work, honesty, and getting the well done job, our history tells not only much about our past but also it does our present. Our record of succeeding, surviving, and striving to be the best is central to our reputation today.

Utilize ISO 17025(2005) 90%
Utilize SQF 80%
Utilize Lean Manufacturing 70%

Next Steps

Let our BenchmarkMARKET service Team help you to properly position and market your products to ensure what you are producing meets consumer and / or medical patient demands.  We will then help prepare your marketing materials including Website, brochures, trade show booths, educational materials as well as product labeling to assist you during the critical first period of your cannabis sales.  Then through our BenchmarkINSIGHT services we can review the success of our marketing campaign and anticipate changes in future market demands.

So lets get started!  Click here to arrange for an interview.

Do you have any

Contact us or submit a business inquiry online

Our Service Milestones

Milestone 1

Deliverables/ per project

  • Market Defenition and Strategy
  • Brand and Identity
  • Business Start Up Package

Milestone 3

Deliverables / per project

  • Advocacy and Education
  • Consumer Feedback and Analysis
  • Market Expansion